If a strategy is a set of *integrative* choices, but the choices a company has made are not…

A company’s strategy is what it does. Its strategy is the set of choices that it has put into action over time. Like the expression “you are what you eat;” you are your choices — regardless of how or why they wer…
Where to Start with Strategy?
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Roger Martin
Saeed Khan
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May 9, 2024
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If a strategy is a set of *integrative* choices, but the choices a company has made are not "integrative" - i.e. coherent or aligned - then do those choices actually constitute a strategy?
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Written by Saeed Khan1.8K Followers
·16 Following
Product Consultant. Contact me for help in building great products, processes and people. http://www.transformationlabs.io
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